The Legion's Poppy Campaign

In Flanders Fields

In Flanders fields, the poppies blow
Between the crosses, row on row,
   That mark our place; and in the sky
The larks, still bravely singing, fly
Scarce heard amid the guns below.

We are the Dead. Short days ago
We lived, felt dawn, saw sunset glow,
   Loved and were loved, and now we lie,
In Flanders fields.

Take up our quarrel with the foe:
To you from failing hands we throw
  The torch; be yours to hold it high.
   If ye break faith with us who die
We shall not sleep, though poppies grow
In Flanders fields.        

 2025 National Poppy Campaign

The period from the last Friday in October through to November 11  marks the The Royal Canadian Legion National Poppy Campaign.  During this time, Canadians wear a poppy—a  visual commitment to honour Veterans and remember those who sacrificed their lives to protect the freedoms we enjoy today.   

Remembrance Day poppies can be found in various locations across Canada.  While the poppies are distributed freely, donations to the Poppy Fund make a significant impact on the lives of Veterans and their families.  

Members of Branch #86  honor this sacred responsibility and embrace a leadership role for Remembrance in Wetaskiwin.

"Our Canadian veterans placed the nation's well-being above their own; we owe them the same level of commitment."

Poppy Up!

Your donations show Veterans just how much their service means to you and to Canada by helping us change their lives for the better, every day.  In Alberta and the NWT, your donation to the Poppy Fund provides for over 800 Veterans and their Families.  

Donate Now

shelter, clothing
and food

mental and physical health supports

medication and medical equipment

assistance accessing benefits and programs through Veterans Affairs Canada

assistance in the transition to civilian life

Investment in research and programming to support physical and mental health

Ways to donate: Modern and Traditional

Traditional Poppy boxes across the Canada

“Pay Tribute” tap to donate boxes using your tap enabled device.

In person at Branch #86 Wetaskiwin or any other branch near you.

On line through Alberta/NWT Command of the Royal Canadian Legion
The Legion storefront on Amazon.ca will offer lapel Poppies until November 11.

Legion' Online Poppy Store

One hundred percent of the funds will go directly into the Legion’s Poppy Trust Fund

Funds raised through the Poppy Campaign are kept in poppy trust funds held by individual branches, districts, zones, provincial commands and Dominion Command. 

The rules for spending the funds are clearly spelled out in the poppy manual published by Legion National Headquarters.   
Poppy funds may be used for the following:

The Journey from Battlefield to Emblem

The Story of the Poppy as an Enduring Symbol

Wild Poppies Amid Simple Wooden Crosses

The tradition of the Remembrance Day poppy began not with a formal decree, but with a vivid observation on the barren  battle-ground of war.   First noted during the Napoleonic Wars but more so during the First World War, the battle-scarred fields of the Western Front, particularly in the Flanders region of Belgium and France, became desolate landscapes.  The lime-rich soil, churned up by intense shelling, paradoxically provided fertile ground for millions of resilient wild red poppies to bloom amid the simple wooden crosses that marked the makeshift graves of fallen soldiers alongside active battlefields.  This image, a striking contrast to the devastation of the battlefields, deeply affected Canadian doctor Lieutenant-Colonel John McCrae, who, in May 1915, penned the iconic poem In Flanders Fields after he officiated at the traumatic burial of a dear friend and fellow soldier.  The poem's opening lines immortalized the flower and its poignant setting. 

His poem precisely captured the sights and sounds of the area around him.  

Later that year, a visiting journalist who had visited McCrae's field hospital obtained the poem and is credited with taking a copy to London where it was published by Punch Magazine in December, 1915.  

The verses swiftly became one of the most popular poems of the war.  Written from the perspective of the dead soldiers themselves, the poem's poignant, first-person voice captures the human cost of war, articulating the grief and sacrifice of those who lost their lives.   

Two Women Central to the Poppy's Legacy  

Though McCrae died before the war ended at the age of forty-four, he did live long enough to see his poem become immensely popular and translated into other languages.  He knew it was used to raise $400 million for the war effort. 
Read More 

The poppy's journey from poetic imagery to universal symbol was championed by two women after the war: 
In 1918, Moina Michael, an American professor and humanitarian, vowed to always wear a poppy as a symbol of remembrance and advocated for its adoption as a national symbol in the United States.   Read More

Anna Guérin of France, a teacher and humanitarian, took the idea further, promoting and organizing Inter-Allied Poppy Day, encouraging war widows to make and sell artificial poppies to raise funds for their families and war-torn regions.  She successfully brought the concept to war veteran's associations in British and Canadian in 1921.  Both organizations adopted the poppy as their official emblem, and the first official Poppy Appeals were held that November, with overwhelming success.  The tradition quickly spread throughout the Commonwealth, using the poppy as both a powerful symbol of sacrifice and a practical method of supporting veterans in need.  Read More about the Poppy Lady from France

In Canada, the Great War Veterans' Association adopted it, leading to the first Poppy Appeal.  

Today in Canada, one hundred years after its inception, the poppy campaign endures, mirroring the tenacity of the wildflowers that grew amidst the devastation of Flanders.

It Should not be Forgotten

The phrase "Lest We Forget" is central to Remembrance Day ceremonies and is commonly seen inscribed on war memorials, gravestones, and other commemorative items.  

Thought it has direct origins in the bible, the phrase was popularized by 19th century British poet Rudyard Kipling and was used like the poppy as a powerful symbol for the Language of Remembrance.